One of the biggest misconceptions in the cookie world is that every design has to be intricate or over-the-top to sell well. In reality, simple, versatile shapes consistently outperform complex designs—especially around busy seasons like Easter.

One of the biggest misconceptions in the cookie world is that every design has to be intricate or over-the-top to sell well. In reality, simple, versatile shapes consistently outperform complex designs—especially around busy seasons like Easter. Clean plaques, basic silhouettes, and adaptable outlines give customers endless flexibility, which makes them easier to market, price, and produce efficiently.

This Bunny Ear Plaque cookie cutter is a perfect example. It’s simple, sweet, and incredibly adaptable. This shape works beautifully as a personalized Easter basket cookie, a place card for spring brunches, a hostess gift, or even a class-friendly design where students can add lettering or patterns without feeling overwhelmed. Designs like this are approachable for beginners, quick for experienced decorators, and appealing to a wide range of customers.

To make this design even more useful, we’re offering the STL file (both a sturdier “thick” version and a fast printing “thin” version), the matching PNG, and the coordinating outline for edible ink printers (like Eddie) completely free to download. Whether you’re cutting dough, printing directly onto cookies, or layering hand-decorated elements with edible images, this set gives you multiple production options without any extra cost.

If you’re looking to build a strong seasonal lineup with designs that are easy to execute and easy to sell, this bunny plaque is a great place to start. Be sure to check out our other free STLs for Easter and our instructional YouTube videos to learn how easy it is to make your own with Cookie Design Lab!